
Ankur Sabharwal – Class of 2004
Colgate - Palmolive (India) Ltd
Senior Product Manager
Tell us about your organisation/profession and
the key challenges that you face at workI
currently work in the marketing function in
Colgate-Palmolive (India) Ltd as a Senior Product
Manager. My responsibilities include managing the P&L of
the value segment of the toothbrush category to deliver
revenue and profit goals, and leading a cross-functional
commercial team to develop and execute the brand
strategy. The key challenge in my work is to increase
category consumption: make people brush their teeth
twice a day!
What made you choose a career in marketing?
I believe I entered the ISB with an aptitude for
marketing. I fancied the world of consumers, brands,
advertising, competition, etc. more than, say, fixed
income securities or options and futures! The ISB
experience just helped re-affirm my career choice.
What were your key takeaways from the ISB?
Most of all, the ISB taught me how to appreciate and
value diversity.
In the year book, you list film making as your alternate
profession. Any plans in that direction?Well,
for the moment, I'm learning how to make ad films.
Perhaps some day, I can be associated with a feature
film.
What is your vision for the school?
As India finds its place in the global economy
in the years to come, I would like to see the ISB grow
not merely into a rich source of talent but into an
institution that plays an important role in shaping the
business environment as well.
What are the strengths that the school can leverage
upon and areas that it can improve on?
ISB's strengths lie in its first mover advantage in
India as well a growing network of well-placed alumni.
In my opinion, the ISB still needs to make large strides
in establishing a global equity for itself.
What role can the alumni play in building the school?
I think alums can actively participate in the school's
funding, management, placements, teaching and mentoring.
What do you think is an area you can contribute in?
I would be particularly keen on contributing to the
ISB's marketing strategy.